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About B.Des (Bachelor of Design) in Communication Design

In Communication Design, student will learn the theory and craft needed to combine words, images, and ideas to visually transmit information and project human experiences in print, on screen, or in space as well as they begin with an intensive study of typography and interaction and expand your expertise in brand and editorial design, digital products, type design, etc.

B.Des (Bachelor of Design) in Communication Design is a comprehensive undergraduate degree program offered at Sandip University’s School of Design. This program is spread across four years and eight semesters to provide students with thorough academic knowledge regarding communication design, and develop their practical skills in this field.

Communication design is a branch of design that focuses on technologies and methods related to visual communication. Visual communication encompasses graphic designing, product designing, package designing, typography, advertising, branding, web designing and so much more.

As one of the best communication design colleges in Nashik, Sandip University has designed a futuristic and industry-synced curriculum. This helps students learn about communication design and visual communication in detail to enhance their knowledge and skills in this field. The goal is to create independent thinking employable professionals who can integrate themselves into the industry with ease.

Students at Sandip School of Design are trained in high-tech labs to under computer aided design tools related to communication design. Students are trained through classroom sessions, lab work, group projects, assignments, industry visits, field trips, workshops, guest lecture sessions, and internships.

Sandip University is dedicated towards improving each student’s imagination and creativity to become efficient communication designers.

Career Opportunities in B.Des (Bachelor of Design) in Communication Design

Communications Designer

Communications designers are responsible for designing visual elements that can be used in graphic designs, website layouts, multimedia publications, etc.

Graphic Designer

Interactive designers are tasked with using different interfaces that facilitate communication between human beings and computer systems.

Service Designer

Service designers are professionals who design different kinds of services across different industries that may be utilised in mobile communications, marketing services, public services, etc.

Advertising Director

An advertising director creates unique marketing and advertising campaigns to let customers know about the latest products created by a company and drive sales of the products.

Program Structure

Contemporary English	Art Appreciation
Colour and Form Studies	Drawing I: Media Exploration Studio
Material Studies - I Studio	Typography - I Studio
Introduction to Photography Studio

Environmental Studies	Color, Context and Composition
History of Design	Narrative Structure
Material Studies - II Lab	DrawingII:Representation Techniques Studio
Software Skills Studio

Foreign Language	#Internship – I
Economics and Management	Introduction to Textile Fibers and Yarns
Research Methodology and Craft Study	Drawing III: Analytical Drawing Lab
Introduction to Textile Fibers and Yarns Lab	Material Studies - III Lab
Research Methodology and Craft Study Lab

Design Methods and Processes	Fabric Structure – I
Textile Processing	Traditional Indian Textiles
Design Methods and Processes Lab	Draping and Pattern Making - I Lab
Fabric Structure - I Lab	Textile Processing Lab
Traditional Indian Textiles Lab

# Internship – II	Calculation and Costing
Traditional Indian Costumes	Art and Illustration Lab
Garment Construction Techniques (Soft Material) Lab	Programme Elective - I
Programme Elective – II	Programme Elective - III

Design Management	Introduction to Trends and Forecasting
Textile Testing and Quality Assurance	Garment Construction Techniques(Hard Material) Lab
Introduction to Trends and Forecasting Lab	Textile Testing and Quality Assurance Lab
Surface Designing Lab	Programme Elective - IV
Programme Elective - V	Open Elective – I

Advances in Fashion and Textiles	Fashion Marketing and Merchandising
Visual Merchandising	Innovation Workshop FLD Lab
Visual Merchandising Lab	Programme Electives - VI
Programme Electives – VII	Open Elective - II

# Internship – III/Dissertation

Fee Structure & Eligibility

Programme	Sem	Year	Mode	Eligibility	Academic Fees Per Year (INR)	Special Fees (Incl. Library Fee & Examination Fees) Per Year (INR)	Fees Per Year
School of Design (UG)
B.Des (Bachelor of Design) in Communication Design	8	4	Sem	Passed (10+2) or equivalent course in any discipline from a recognized Board/ Council/ University with a minimum of 45% marks for the general (open) category and 40% marks for the reserved category. OR Passed 10th Diploma in any stream from any institute. .	Rs. 2,10,000/-	Rs. 10,000/-	Rs. 2,20,000/-

Note:

Admission Form and Prospectus Rs. 1000/- (One Time).
Caution Money Rs. 1000/-
Hostel Fees Rs. 1,10,000/- per annum + 5000 (Deposit Rs 5, 000 at the time of Admission only on refundable basis) Minimum 4 Occupancy
Transportation Fees as applicable based on Route and Pick Up Point.
Uniform Cost Rs. 6000/-

>PEO,PO,PSO

Program Educational Objective (PEOs)

PEO 1	The Courses have been well researched and form a clear linkage to student’s career options.
PEO 2	This Program Education Objectives are to empower the student to become a professional Designer, entrepreneur, Design Educationist in the area Design the curriculum has identified essential competencies in the area chosen.
PEO 3	Prepare the student to design for contemporary market needs while keeping roots in the Indian Culture thus creating an individual global entity.
PEO 4	Enable students to apply global trends and get market intelligence and technology tools for product development.
PEO 5	Prepare students for creative design development, promotion, and integration of design and innovations on national and international levels.
PEO 6	Prepare students for the growing need for design, technology, and entrepreneurship.

Programme Outcome (POs)

PO 1	Empower students to become professional Designer, Entrepreneur, Design Educator and many more
PO 2	Prepare students to design for contemporary market needs while keeping roots in Indian Culture and giving them exposure of international market thus create an individual identity.
PO 3	Enable students to apply global trends, market intelligence and technology tools for product development and innovations.
PO 4	Prepare students for creative design development, promotion and integrate design and innovations on the national and international platforms.
PO 5	Prepare students to meet the growing needs for design, technology and entrepreneurs.
PO 6	Preparing students for the interdisciplinary nature of Design that includes product, information and environmental design.

Programme Specific Outcome (PSO)

PSO1	Comprehensive Knowledge: Possess holistic knowledge in relation to the profession of Design.
PSO2	Design Ethics: Apply ethical principles in professional and social contexts.
PSO3	Design Process: Utilize Design Process and Creative Thinking in intellectual, organizational, and personal context.
PSO4	Planning abilities: Demonstrate effective planning abilities including time management, resource management, delegation skills and organizational skills. Develop and implement plans and organize work to meet deadlines.
PSO5	Problem analysis and Design/Development of solutions: Utilize the principles of understanding the customer requirement, thinking analytically, clearly and critically while finding solutions for simple to complex problems considering cultural, societal and environmental aspects of design.
PSO6	Modern tool usage: Learn, select, and apply appropriate methods and procedures, resources, and modern design-related computing tools with an understanding of the limitations.
PSO7	Leadership skills: Understand and consider the human reaction to change, motivation issues leadership and team building when planning changes required for fulfillment of practice, professional and societal responsibilities.
PSO8	Professional Identity: Understand, analyze and communicate the value of their professional roles in society.
PSO9	Communication: Communicate effectively with the Design Community and with society at large, such as, being able to comprehend and write effective, make effective presentations and documentation, and give and receive clear instructions.
PSO10	Environment and sustainability: Understand the impact of the professional Design solutions in societal and environmental contexts, and demonstrate the knowledge of, and need for human-centric sustainable development.

National Admissions

International Admissions