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About MBA (Marketing Management)


Designed with 11 industry experiences and 6 domain specialties, the 2-year formal MBA allows students to combine work and passion. By becoming a 'specialist' in an industry, learners can choose a 'Career of Choice'. The CIFA model was designed to develop quality degree programs.

Front-end alignment to enhance learning excellence and back-end alignment to ensure career excellence with global academic partners and employment organizations make this program highly engaging and exciting .

The integrated industry program is designed to expose students to the current needs and demands of rapidly growing primary sectors around the world, empowering students through the concepts of knowing, doing and being designed to prepare concentration:

This program is designed for students seeking to acquire and/or improve business knowledge and skills, industry exposure, and expertise.

The integration of local and global requirements and required competencies and attributes developed during the program ensures the highest her ROI and lifelong learning.

Her comprehensive two-year MBA course aims to prepare future executives and managers. This program is designed for students who are passionate about pursuing their chosen career.

Career Opportunities in MBA (Marketing Management)


Marketing

Brand Manager

A brand manager is a professional responsible for ensuring that a company's products, services, and product lines resonate with current or potential customers.

Marketing

Sales Manager

A Sales Manager, or Sales Department Manager, is chargeable for overseeing every day operations withinside the income branch. Their responsibilities consist of hiring and education income group of workers, relaying statistics from higher control to branch group of workers approximately income quotas and producing ends in divide amongst Sales Representatives.

Marketing

Business Development Manager

A Business Development Manager is an expert who's answerable for the increase in their department. They paintings with their income group to expand at the same time useful proposals, negotiate agreement phrases and talk correctly with stakeholders.

Marketing

SEO Manager

Search engine marketing Managers are liable for planning, imposing and coping with company's common search engine marketing method. It typically covers a variety of tasks such as Web marketing, web analytics, content strategy planning, link building, and keyword strategy.

StructureProgram Structure

Accounting & Financial Analysis Innovation Management
Organizational Behavior and Principles of Management Business Laws
Quantitative Techniques in Management Economics for Business
Advanced Excel
Marketing Management Financial Management
Human Resources Management Business Research Methods
Operations Management Entrepreneurship Development
Sustainable Development Goals General Elective
Summer Internship Project Program Elective I
Program Elective II Program Elective III
Specialization : Marketing Management
International Marketing Management Strategic Marketing Management
Rural Marketing Management Product & Brand Management
Strategic Management Major Research Project
Enterprise Performance Management Programme Elective IV
Programme Elective V Programme Elective VI
Specialization : Marketing Management
Retail Management (Including Logistics & Supply Chain) Digital Marketing
Consumer Behavior Consumer Behavior

Fee Structure & Eligibility


Programme Sem Year Mode Eligibility Academic Fees
Per Year (INR)
Special Fees
(Incl. Library Fee & Examination Fees)
Per Year (INR)
Fees Per Year
MBA With Specialization in (Marketing Management) 4 2 Sem Passed Bachelor Degree of minimum 3 years duration Obtained at least 50% marks (45% marks in case of candidates belonging to reserved category) in the qualifying Examination. Rs 1,20,000/- Rs 10,000/- Rs 1,30,000/-


Note:
  • Admission Form and Prospectus Rs. 1000/- (One Time).
  • Caution Money Rs. 1000/-
  • Hostel Fees Rs. 1,10,000/- per annum + 5000 (Deposit Rs 5, 000 at the time of Admission Only on Refundable basis)
  • Transportation Fees as applicable based on Route and Pick Up Point.
  • Uniform Cost Rs. 6000/-

Labs & Classroom